That’s an actual photo of a London bus advert placed by Release, an organisation committed to reforming UK drug laws.
Here’s Release’s mission statement, from their website:
“Release is the national centre of expertise on drugs and drugs law – providing free and confidential specialist advice to the public and professionals. Release also campaigns for changes to UK drug policy to bring about a fairer and more compassionate legal framework to manage drug use in our society.”
Release have launched this new public awareness campaign, please visit their site for more details. Its sensible, logical and very true.
And click here for the The Guardian’s take on the campaign.
Could this be the first step in the right direction? Let’s hope so!
Update 10th June 2009:
Since posting this a few days ago, the ad campaign has been censored by advertising regulators and taken down. Click here to read more.

